6.000 mq
330 pax








8 areas
Kantar
Headquarters
Space Planning
The building hosts the new offices of Kantar, together with several WPP media, research, and consulting companies, distributed across six floors with a total area of approximately 6,000 square metres.
The project defined the spatial organization of the different agencies within the group, allocating dedicated zones across multiple levels, a large area for focus rooms used for market testing, and a shared lounge on the ground floor with recreational spaces, a common reception, and service areas.
The internal layout follows the architectural morphology of the building, characterized by exposed ceiling systems and a dual circulation pattern that places support areas at the core. This configuration optimizes operational flows and encourages collaboration among more than 300 employees.
The interior design integrates the brand identity of each media agency through wall graphics, custom furnishings, and dedicated lounge areas, developed according to the specific requirements of the individual teams.